About Broadway Living
Broadway Living is a developer of quality, desirable homes in the London Borough of Ealing.
We are wholly owned by Ealing Council, one of London’s most progressive local authorities.
Over the next five years, Broadway Living will create up to 1,000 new homes across the borough to let at market or discounted market rents, for low cost home ownership, shared ownership, or for private sale.
Our aim is simple – to become a byword for quality urban living by creating homes that set new standards for design, build and customer service.
Why are we needed?
Nearly 2,000 new homes are needed in Ealing each year between now and 2026 to meet expected demand. Yet 85% of local people tell us they struggle with affordability.
Broadway Living will help meet the demand for high quality accommodation in Ealing by developing new homes at market or below market prices. We will create thriving communities where people want to live, at prices they can afford.
A subsidiary of Ealing Council
Ealing Council is a pioneer amongst local authorities in developing new homes for rent and sale. Through Broadway Living, Ealing Council can combine the best of public and private sectors to create a wider range of housing choices.
Where appropriate, our developments might include services that meet other local needs too, including schools, leisure centres, open space and local transport links.
All profits from Broadway Living will be used to help fund much needed affordable housing and key services in the local community.
About BMA Property Group
BMA Property Group provide a specialist sales and marketing service to housing associations, local authorities and developers across the South and Central England. We are not a high street estate agent – we understand that shared ownership and outright sales require something more in terms of customer service and providers’ needs.